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Global Marketing

Hollensen, Svend

Global Marketing with a special Indian focus Svend, Hollensen - 4th. ed. - India Dorling, Kindersley 2007 - xxxix,753p.: ill.; Includes index and references

ISBN: 9788131728147

Subjects--Topical Terms:
Exporting marketing

LC Class. No.: HF 1416 / .H64 2007

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