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The committed enterprise :

Davidson, J. H. 1935-

The committed enterprise : making vision, values, and branding work / Hugh Davidson. - Oxford ; Boston : Elsevier/Butterworth-Heinemann, 2005. - xxi, 343 p. : ill. ; 25 cm.

Previous ed.: 2002.

Includes bibliographical references and index.

ISBN: 0750661992 (pbk.)

Standard No.: R0-480135

Nat. Bib. No.: GBA455105 bnb

Nat. Bib. Agency Control No.: 012959344 Uk

Subjects--Topical Terms:
Organizational effectiveness.
Business ethics.
Success in business.

LC Class. No.: HD58.9 / .D375 2005

Dewey Class. No.: 658.4

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