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International marketing

Cateora, Philip R.

International marketing Philip, R. Cateora - 13 - New York mcgraw-hill 2007 - xxxii, 702p. ; illus and index

ISBN: 9780071105941

Subjects--Personal Names:
.

Subjects--Topical Terms:
Marketing

LC Class. No.: HF 1009.5 / .C35 2007

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