University of Kabianga

Understanding marketing /

Davies, Mark A. P.

Understanding marketing / Mark A.P. Davies. - London ; New York : Prentice Hall, 1998. - viii, 392 p. : ill. (some col.) ; 24 cm.

Includes bibliographical references and index.

0134904672

97030765


Marketing.

HF5415 / .D354 1998

658.8