The design agenda :
Davies-Cooper, Rachel.
The design agenda : a guide to successful design management / Rachel Cooper and Mike Press. - Chichester ; New York : Wiley, c1995. - 298 p. : ill. ; 24 cm.
Includes bibliographical references and index.
0471941069
94013491
Industrial design--Management.
TS171.4 / .D38 1994
658.5/752
The design agenda : a guide to successful design management / Rachel Cooper and Mike Press. - Chichester ; New York : Wiley, c1995. - 298 p. : ill. ; 24 cm.
Includes bibliographical references and index.
0471941069
94013491
Industrial design--Management.
TS171.4 / .D38 1994
658.5/752