University of Kabianga

marketing research / (Record no. 10531)

MARC details
000 -LEADER
fixed length control field 00790nam a22003017a 4500
001 - CONTROL NUMBER
control field 18450001
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220920135248.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220920b ||||| |||| 00| 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2015931011
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781305263499
040 ## - CATALOGING SOURCE
Original cataloging agency LC
Language of cataloging eng
Description conventions rda
Transcribing agency LC
Modifying agency uok
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2
Item number .B33 2020
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Babin, Barry J.
245 10 - TITLE STATEMENT
Title marketing research /
Statement of responsibility, etc. Barry J. Babin, William Zikmund.
250 ## - EDITION STATEMENT
Edition statement 5th edition.
263 ## - PROJECTED PUBLICATION DATE
Projected publication date 1503
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Mason, OH :
Name of producer, publisher, distributor, manufacturer Cengage Learning,
Date of production, publication, distribution, manufacture, or copyright notice 2015.
300 ## - PHYSICAL DESCRIPTION
Extent xxv,622pg
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name alessandro steve d
710 ## - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element winzar hume
711 ## - ADDED ENTRY--MEETING NAME
Meeting name or jurisdiction name as entry element lowe ben
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type General Collection
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     Main Campus Library Main Campus Library General Stacks 20/09/2022 turaco HF5415.2 .B33 2020 00026306 20/09/2022 20/09/2022 General Collection