Managing marketing in the 21st century : (Record no. 10624)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00911nam a22002537a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221006122204.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 221006b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780983330042 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)ocn213483196 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | LC |
| Transcribing agency | LC |
| Modifying agency | UOK |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | C37 2012 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Capon, Noel. |
| 245 10 - TITLE STATEMENT | |
| Title | Managing marketing in the 21st century : |
| Remainder of title | developing and implementing the market strategy / |
| Statement of responsibility, etc. | Noel Capon ; with James Mac Hulbert. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3RD EDITION |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Bronxville, N.Y. : |
| Name of publisher, distributor, etc. | Wessex Inc., |
| Date of publication, distribution, etc. | 2007. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 v. (various pagings) : |
| Other physical details | ill. ; |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | pccadap |
| d | 3 |
| e | epcn |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | General Collection |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Main Campus Library | Main Campus Library | General Stacks | 06/10/2022 | EDUCATE YOURSEIF | HF5415.13 C37 2012 | 00021725 | 06/10/2022 | 06/10/2022 | General Collection |