University of Kabianga

Strategic marketing planning (Record no. 2706)

MARC details
000 -LEADER
fixed length control field 00492nam a22001937a 4500
003 - CONTROL NUMBER IDENTIFIER
control field UoK
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180911154831.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160331b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781856176170
040 ## - CATALOGING SOURCE
Original cataloging agency LC
Language of cataloging LC
Transcribing agency LC
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gilligan colin
245 ## - TITLE STATEMENT
Title Strategic marketing planning
Statement of responsibility, etc. Collin gilligan
250 ## - EDITION STATEMENT
Edition statement 2nd ed
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Jordan hill
Name of publisher, distributor, etc. Butterworth-heinnemann
Date of publication, distribution, etc. 2009
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Merketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Planning
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Wilson richard m.s
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Collection code
    Library of Congress Classification     Main Campus Library Main Campus Library General Stacks 31/03/2016   HF5415.13.G54 2009 20092220 31/03/2016 31/03/2016 General Collection  
    Library of Congress Classification     Town Campus Library Town Campus Library   14/02/2019   HF 5415.13 20092960 14/02/2019 14/02/2019 General Collection Non-fiction