University of Kabianga

Marketing (Record no. 2713)

MARC details
000 -LEADER
fixed length control field 00571nam a22002297a 4500
003 - CONTROL NUMBER IDENTIFIER
control field UoK
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180911154840.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160331b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780071106016
040 ## - CATALOGING SOURCE
Original cataloging agency LC
Language of cataloging LC
Transcribing agency LC
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .F89 2007
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Etzel,michael j.
245 ## - TITLE STATEMENT
Title Marketing
Statement of responsibility, etc. Michael j. etzel
250 ## - EDITION STATEMENT
Edition statement 14th ed
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New york
Name of publisher, distributor, etc. Mcgraw-hill irwin
Date of publication, distribution, etc. 2007
300 ## - PHYSICAL DESCRIPTION
Extent xxii,706p:.
Other physical details ill.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Walker, bruce j.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Stanton, william j.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     Main Campus Library Main Campus Library General Stacks 31/03/2016   HF5415.E89 2007 20091851 31/03/2016 31/03/2016 General Collection