Principles of marketing (Record no. 7049)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00504nam a22001937a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20190214113601.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 190214b ||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780137006694 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | UoK |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415 |
| Item number | .K6314 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of marketing |
| Statement of responsibility, etc. | Philip Kotler and Gary Armstrong |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Global edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | Pearson |
| Date of publication, distribution, etc. | 2010 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 127p. |
| 500 ## - GENERAL NOTE | |
| General note | Incl.indexes,appendixes |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | General Collection |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type | Shelving location | Source of acquisition | Cost, normal purchase price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Kapkatet Campus Library | Kapkatet Campus Library | 06/04/2019 | HF 5415 .K6314 1996 | 20092022 | 06/04/2019 | 06/04/2019 | General Collection | General Stacks | |||||||||
| Library of Congress Classification | Main Campus Library | Main Campus Library | 02/11/2021 | HF 5415 .K6314 | 00024881 | 02/11/2021 | 02/11/2021 | General Collection | General Stacks | gabby | 4890.00 | |||||||
| Library of Congress Classification | Non-fiction | Town Campus Library | Town Campus Library | 14/02/2019 | 3 | HF 5415 .K6314 | 20093400 | 21/11/2022 | 10/02/2022 | 14/02/2019 | General Collection | |||||||
| Library of Congress Classification | Non-fiction | Town Campus Library | Town Campus Library | 07/03/2019 | 3 | HF 5415 .K6314 | 00021939 | 18/04/2024 | 20/02/2024 | 07/03/2019 | General Collection | General Stacks | gabby | |||||
| Library of Congress Classification | Non-fiction | Town Campus Library | Town Campus Library | 02/11/2021 | 2 | HF 5415 .K6314 | 00024880 | 01/10/2024 | 21/09/2024 | 02/11/2021 | General Collection | General Stacks | gabby |