University of Kabianga

Consumer behavior / (Record no. 9108)

MARC details
000 -LEADER
fixed length control field 01344nam a22003377a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210227085050.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210227b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0273787136
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780273787136
040 ## - CATALOGING SOURCE
Original cataloging agency LC
Language of cataloging eng
Transcribing agency LC
Description conventions rda
Modifying agency LC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.32
Item number .S35 2015
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/342
Edition number 23
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Schiffman, Leon G.,
Relator term author.
245 10 - TITLE STATEMENT
Title Consumer behavior /
Statement of responsibility, etc. Leon G. Schiffman, J. Donald Kennedy Chair in Marketing and E-Commerce, Peter J. Tobin College of Business, St. John's University, New York City, Joseph Wisenblit, Professor of Marketing, Stillman School of Business, Seton Hall University, New Jersey.
250 ## - EDITION STATEMENT
Edition statement Eleventh edition.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Boston :
Name of producer, publisher, distributor, manufacturer Pearson,
Date of production, publication, distribution, manufacture, or copyright notice [2015]
300 ## - PHYSICAL DESCRIPTION
Extent xxvii, 464 pages :
Other physical details illustrations ;
Dimensions 29 cm
336 ## - CONTENT TYPE
Content type term text
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Source rdacarrier
500 ## - GENERAL NOTE
General note Revised edition.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer behavior.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Motivation research (Marketing)
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Wisenblit, Joseph,
Relator term author.
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ecip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type General Collection
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     Town Campus Library Town Campus Library General Stacks 27/02/2021 Gabby   HF5415.32 .S35 2015 00024110 27/02/2021 27/02/2021 General Collection