University of Kabianga
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Strategic marketing / David W. Cravens, Nigel F. Piercy.

By: Contributor(s): Material type: TextTextPublication details: Boston : McGraw-Hill Irwin, c2009.Edition: 9th edDescription: xv, 784 p. : ill., mapISBN:
  • 9780073381008 (alk. paper)
  • 0073381004 (alk. paper)
Subject(s): LOC classification:
  • HF5415.135 .C72 2009
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Holdings
Item type Current library Call number Status Barcode
General Collection Main Campus Library General Stacks HF5415.135 .C72 2009 (Browse shelf(Opens below)) Available 00026874

Includes bibliographical references and indexes.

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