University of Kabianga
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The marketing of services / Donald W. Cowell.

By: Material type: TextTextPublication details: London : Heinemann, 1984.Description: xii, 340 p. : ill. ; 24 cmISBN:
  • 0434902632 (pbk.) :
Subject(s): DDC classification:
  • 658.8 19
LOC classification:
  • HF5415.122 .C69 1984
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Holdings
Item type Current library Call number Status Barcode
General Collection Main Campus Library General Stacks HF5415.122 .C69 1984 (Browse shelf(Opens below)) Available 00011590
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HF5415.12 S774 2009 E-marketing HF5415.12 S774 2009 E-marketing HF5415.12 S774 2009 E-marketing HF5415.122 .C69 1984 The marketing of services / HF5415.123 .32 2007 Marketing communications / HF5415.123 .C58 2009 Integrated advertising, promotion, and marketing communications / HF5415.123.F552005 Marketing communications :

"Published on behalf of the Institute of Marketing and the CAM Foundation."

Includes bibliographical references and indexes.

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