University of Kabianga
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Essentials of marketing research / Tony Proctor.

By: Material type: TextTextPublication details: Harlow, England ; New York : Financial Times/Prentice Hall, 2005.Edition: 4th edDescription: xxiii, 591 p. : ill., maps ; 25 cmISBN:
  • 0273694944 (alk. paper)
Subject(s): DDC classification:
  • 658.8/3 22
LOC classification:
  • HF5415.2 .P736 2005
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Holdings
Item type Current library Call number Status Barcode
General Collection Main Campus Library General Stacks HF5415.2.P736 2005 (Browse shelf(Opens below)) Available 20091071

Previous ed.: 2002.

Includes bibliographical references (p. [559]-576) and index.

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