University of Kabianga
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Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk.

By: Contributor(s): Material type: TextTextPublication details: Upper Saddle River, NJ : Pearson Prentice Hall, 2010Edition: 10th edDescription: xxiv, 587, [67] p. : col. ill. ; 27 cmISBN:
  • 9780137006700
  • 0137006705
Subject(s): DDC classification:
  • 658.8/342 21
LOC classification:
  • HF5415.32 .S35 2004
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Holdings
Item type Current library Collection Call number Status Barcode
General Collection Main Campus Library General Stacks HF5415.S33 2010 (Browse shelf(Opens below)) Available 20093985
General Collection Town Campus Library General Stacks Non-fiction HF5415.S33 2004 (Browse shelf(Opens below)) Available 20094021
Browsing Town Campus Library shelves, Shelving location: General Stacks, Collection: Non-fiction Close shelf browser (Hides shelf browser)
HF5415 .R863 2006 Mastering marketing HF 5415 .S2 1999 Marketing Simplified HF 5415.S25 2009 Marketing Simplified HF5415.S33 2004 Consumer behavior / HF5415.123.F552005 Marketing communications : HF5415.123 .S65 2004 Marketing communications : HF 5415.125 .C73 1980 Marketing Decision making

Includes bibliographical references and indexes.

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