Malhorta, Naresh K. <br/><br/>
Marketing research:  An applied Orientation/ 
Naresh K. Malhorta and Satyabhusan Dash 
 - 7th ed 
 - India  Pearson  2019 
 - xxxiii,955p.:  ill; 
<br/><br/><label>ISBN: </label>9789353433291 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Research
<br/><br/><label>LC Class. No.: </label>HF5415.2  / .M29 2019