Cateora, Philip R. <br/><br/>
International marketing 
Philip, R. Cateora 
 - 13 
 - New York  mcgraw-hill   2007 
 - xxxii, 702p. ;  illus and index 
<br/><br/><label>ISBN: </label>9780071105941 
<br/><br/><label>Subjects--Personal Names: </label><br/>.
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF 1009.5  /  .C35 2007