TY  - BOOK
AU  - Fleisher,Craig S.
AU  - Bensoussan,Babette E.
TI  - Business and competitive analysis: effective application of new and classic methods 
SN  - 0131873660 (hardback : alk. paper)
AV  - HD38.7 .F575 2007
U1  - 658.4/032 22
PY  - 2007///
CY  - Upper Saddle River, NJ
PB  - Financial Times Press
KW  - Business intelligence
KW  - Competition
N1  - Includes bibliographical references and index; Acknowledgments -- About the authors -- Preface -- Business and competitive analysis: definition, context, and benefits -- Performing the analysis process -- Avoiding analytical pitfalls -- Communicating analysis results -- Applying the FAROUT method -- Industry analysis (the nine forces) -- Competitive positioning analysis -- Business model analysis -- SERVO analysis -- Supply chain management (SCM) analysis -- Benchmarking analysis -- Mckinsey 7S analysis -- Shadowing -- Product line analysis -- Win/loss analysis -- Strategic relationship analysis -- Corporate reputation analysis -- Critical success factors analysis -- Country risk analysis -- Driving forces analysis -- Event and timeline analysis -- Technology forecasting -- War gaming -- Indications and warning analysis -- Historiographical analysis -- Interpretation of statistical analysis -- Competitor cash flow analysis -- Analysis of competing hypotheses -- Linchpin analysis
UR  - http://www.loc.gov/catdir/toc/ecip071/2006030892.html
ER  -