Etzel,michael j. <br/><br/>
Marketing 
Michael j. etzel 
 - 14th ed 
 - New york  Mcgraw-hill irwin  2007 
 - xxii,706p:.  ill. 
<br/><br/><label>ISBN: </label>9780071106016 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Business
<br/><br/><label>LC Class. No.: </label>HF5415  / .F89 2007