TY  - BOOK
AU  - Berkowitz,Eric N.
AU  - Berkowitz,Eric N.
TI  - Marketing
SN  - 025609182X
AV  - HF5415 .B44113 1992
U1  - 658.8 20
PY  - 1992///
CY  - Homewood, IL
PB  - Irwin
KW  - Marketing
N1  - Rev. ed. of: Marketing / Eric N. Berkowitz, Roger A. Kerin, William Rudelius; Includes bibliographical references and indexes
ER  -