Haig, Matt. <br/><br/>
Brand royalty :  how the world's top 100 brands thrive and survive / 
Matt Haig. 
 - London ;  Sterling, Va. :  Kogan Page,  c2004. 
 - vi, 314 p. :  ill. (some col.) ;  25 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0749442573 
<br/><br/><label>LCCN: </label>2004015322 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand name products--Management.
<br/><br/><label>LC Class. No.: </label>HD69.B7  / H346 2004 
<br/><br/><label>Dewey Class. No.: </label>658.8/27