TY - BOOK AU - Allen, Derek R. TI - Customer Satisfaction Research Management: Comprehensive Guide to Integrating Customer Loyaity and Satisfaction Metric in the Management of Organizations SN - 9788122427974 AV - HF .A44 2010 PY - 2010/// CY - New Delhi PB - New Age International (p) Ltd., Publishers KW - Integrating Customer Loyaity and Satisfaction Metric in the Management of Organizations ER -