Allen, Kathleen R. <br/><br/>
New ventures : 
Kathleen R. Allen. 
 - 6th ed. 
 - India  South-Western, Cengage Learning,  ©2012. 
 - xxiv, 577 pages :  illustrations, maps ;  24 cm 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Understanding entrepreneurship -- Preparing for the entrepreneurial journey -- Recognizing and shaping an opportunity -- Developing and testing a business model -- Analyzing the industry and market -- Analyzing product/service design and protection -- Building the founding team -- Calculating startup capital requirements -- Proof of concept: a new approach to business plans -- Choosing the legal form of organization -- Incorporating ethics and social responsibility into the business -- Designing an entrepreneurial organization -- Planning startup operations -- Developing a startup marketing plan -- Funding a startup venture -- Funding a rapidly growing venture -- Planning for growth -- Planning for change. 
<br/><br/><label>ISBN: </label>139788131521021 8131521028 1111527318 
<br/><br/><label>LCCN: </label>2011921726 
<br/><br/><label>Subjects--Topical Terms: </label><br/>New business enterprises--Management.<br/>Small business--Planning.<br/>Business planning.<br/>Business planning.<br/>New business enterprises--Management.<br/>Small business--Planning.
<br/><br/><label>LC Class. No.: </label>HD62.5  / .A46 2012 
<br/><br/><label>Dewey Class. No.: </label>658.11