Kotler Philip <br/><br/>
Principles of marketing 
Philip Kotler and Gary Armstrong 
 - Global edition 
 - New York  Pearson  2010 
 - 127p. 
<br/><br/> Incl.indexes,appendixes 
<br/><br/><label>ISBN: </label>9780137006694 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF 5415  / .K6314