TY  - BOOK
AU  - Cravens W. David, Hills Gerald etal
TI  - Marketing Decision making: Concepts and strategy
SN  - 0256023484
AV  - HF 5415.125 .C73 1980
PY  - 1980///
CY  - USA
PB  - Richard D. Irwin
KW  - marketing
N1  - Inc. Indexes
ER  -