TY  - BOOK
AU  - Palmer Rodger,Cockton Juanita et al
TI  - Managing marketing: Marketing success through good management practice
SN  - 9780750668989
PY  - 2007///
CY  - Amstadam,London
PB  - Elsiever
KW  - managing marketing
N1  - Incd. index
ER  -