TY  - BOOK
AU  - KARDES R FRANK
TI  - CONSUMER BEHAVIOUR: SCIENCE AND PRACTICE
SN  - 9780538746861
AV  - HF 5415.3 .K37 2011
PY  - 0000///CENGAGE Learning
PB  - SOUTH-WESTERN
KW  - Consumer behavior
N1  - includes index
ER  -