000 01156cam a22003254a 4500
001 12845120
003 UoK
005 20180911153330.0
008 020705s2004 maua b 001 0 eng
010 _a 2002109489
020 _a0618310592
035 _a(DLC) 2002109489
040 _aDLC
_cDLC
_dDLC
042 _apcc
050 0 0 _aHF1416
_b.J43 2004
082 0 0 _a658.8/4
_222
100 1 _aJeannet, Jean-Pierre.
245 1 0 _aGlobal marketing strategies /
_cJean-Pierre Jeannet, H. David Hennessey.
250 _a6th ed.
260 _aBoston, Mass. :
_bHoughton Mifflin,
_cc2004.
300 _axxi, 613 p. :
_bill. (some col.) ;
_c24 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aExport marketing
_xManagement.
650 0 _aExport marketing
_xManagement
_vCase studies.
700 1 _aHennessey, Hubert D.
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/enhancements/fy1501/2002109489-b.html
906 _a7
_bcbc
_corignew
_d3
_eepcn
_f20
_gy-gencatlg
942 _2lcc
_cLL
999 _c2052
_d2052