| 000 | 01105cam a2200325 a 4500 | ||
|---|---|---|---|
| 001 | 15915763 | ||
| 003 | UoK | ||
| 005 | 20180911154752.0 | ||
| 008 | 090921s2010 nyua b 001 0 eng | ||
| 010 | _a 2009039009 | ||
| 020 | _a9780073404769 (alk. paper) | ||
| 020 | _a0073404764 (alk. paper) | ||
| 035 | _a(OCoLC)ocn320803664 | ||
| 040 |
_aDLC _cDLC _dYDX _dCDX _dDLC |
||
| 050 | 0 | 0 |
_aHF5415.3 _b.P468 2010 |
| 082 | 0 | 0 |
_a658.8/342 _222 |
| 100 | 1 | _aPeter, J. Paul. | |
| 245 | 1 | 0 |
_aConsumer behavior & marketing strategy / _cJ. Paul Peter, Jerry C. Olson. |
| 246 | 3 | _aConsumer behavior and marketing strategy | |
| 250 | _a9th ed. | ||
| 260 |
_aNew York : _bMcGraw-Hill Irwin, _cc2010. |
||
| 300 |
_axix, 554 p. : _bill. ; _c27 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | _aConsumer behavior. | |
| 650 | 0 | _aMarketing. | |
| 700 | 1 |
_aOlson, Jerry C. _q(Jerry Corrie), _d1944- |
|
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cLL |
||
| 999 |
_c2674 _d2674 |
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