000 00816cam a2200253 a 4500
001 1181655
003 UoK
005 20180911154841.0
008 970721s1998 enka b 001 0 eng
010 _a 97030765
020 _a0134904672
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHF5415
_b.D354 1998
082 0 0 _a658.8
_221
100 1 _aDavies, Mark A. P.
245 1 0 _aUnderstanding marketing /
_cMark A.P. Davies.
260 _aLondon ;
_aNew York :
_bPrentice Hall,
_c1998.
300 _aviii, 392 p. :
_bill. (some col.) ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2lcc
_cLL
999 _c2715
_d2715