| 000 | 01037cam a2200289 a 4500 | ||
|---|---|---|---|
| 001 | 1070834 | ||
| 003 | UoK | ||
| 005 | 20180911155102.0 | ||
| 008 | 910703s1992 ilua b 001 0 eng | ||
| 010 | _a 91027435 | ||
| 020 | _a025609182X | ||
| 040 |
_aDLC _cDLC _dDLC |
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| 050 | 0 | 0 |
_aHF5415 _b.B44113 1992 |
| 082 | 0 | 0 |
_a658.8 _220 |
| 245 | 0 | 0 |
_aMarketing / _cEric N. Berkowitz ... [et al.]. |
| 250 | _a3rd ed. | ||
| 260 |
_aHomewood, IL : _bIrwin, _cc1992. |
||
| 300 |
_axxiv, 791 p. : _bill. (some col.) ; _c26 cm. + _e1 v. (iii, 24 p. : ill. ; 26 cm) ₊ 1 computer disk |
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| 500 | _aRev. ed. of: Marketing / Eric N. Berkowitz, Roger A. Kerin, William Rudelius. | ||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aBerkowitz, Eric N. | |
| 700 | 1 |
_aBerkowitz, Eric N. _tMarketing. |
|
| 906 |
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| 942 |
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