| 000 | 01147cam a2200313 a 4500 | ||
|---|---|---|---|
| 001 | 15439666 | ||
| 003 | UoK | ||
| 005 | 20180911160309.0 | ||
| 008 | 080905s2009 maua b 001 0 eng | ||
| 010 | _a 2008039034 | ||
| 020 | _a9780071263627 | ||
| 035 | _a(OCoLC)ocn226356777 | ||
| 035 | _a(OCoLC)226356777 | ||
| 040 |
_aDLC _cDLC _dBTCTA _dBAKER _dC#P _dBWX _dDLC |
||
| 050 | 0 | 0 |
_aHF1416 _b.J63 2009 |
| 082 | 0 | 0 |
_a658.8/4 _222 |
| 100 | 1 | _aJohansson, Johny K. | |
| 245 | 1 | 0 |
_aGlobal marketing : _bforeign entry, local marketing, & global management / _cJohny K. Johansson. |
| 250 | _a5th ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill Irwin, _cc2009. |
||
| 300 |
_axix, 662 p. : _bill. ; _c29 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 | _aExport marketing. | |
| 650 | 0 |
_aExport marketing _xManagement. |
|
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip0827/2008039034.html |
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cLL |
||
| 999 |
_c3576 _d3576 |
||