000 00512nam a22001697a 4500
020 _a20092714
050 _aGV 188.3
_b.U6529 2008
100 _aSayre, Shay
245 _aEntertainment marketing & communication:
_bSelling branded performance, people, and places
_cShay Sayre
260 _aUpper saddle river
_bPearson
_c2008
300 _axxii,489pgs, ills
_bIncludes: references and indexes
650 _aEnterainment event
650 _aAmusements
650 _aTourism
650 _aRecreation
942 _cLL
999 _c4018
_d4018