| 000 | 00742nam a22002297a 4500 | ||
|---|---|---|---|
| 999 |
_c6120 _d6120 |
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| 005 | 20180920083214.0 | ||
| 008 | 880701r19881982enka b 001 0 eng | ||
| 010 | _a 88018516 | ||
| 020 | _a0415027810 (pbk.) | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 050 | 0 | 0 |
_aHF5821 _b.D89 1982b |
| 100 | 1 | _aDyer, Gillian. | |
| 245 | 1 | 0 |
_aAdvertising as communication / _cGillian Dyer. |
| 260 |
_aLondon ; _aNew York : _bRoutledge, _c1982 |
||
| 300 |
_axiv, 230 p. : _bill. ; |
||
| 440 | 0 | _aStudies in culture and communication | |
| 500 | _aOriginally published: London ; New York : Methuen, 1982. | ||
| 504 | _aIncludes bibliographical references (p. 215-226) and index. | ||
| 650 | 0 | _aAdvertising. | |
| 856 | 4 | 2 | _3Publisher description |
| 942 |
_2lcc _cBK |
||