Harvard business review on strategic sales management.
Harvard business review on strategic sales management.
Strategic sales management
- Boston, Mass. : Harvard Business School, c2007.
- vii, 197 p. : ill. ; 21 cm.
- The Harvard business review paperback series .
Based on the July-August 2006 special issue of the Harvard business review. Includes index.
How right should the customer be? / Erin Anderson and Vincent Onyemah -- Ending the war between sales and marketing / Andris A. Zoltners, Prabhakant Sinha, and Sally E. Lorimer -- Understanding what your sales manager is up against / Barry Trailer and Jim Dickie -- Better sales networks / Tuba Üstüner and David Godes -- Leading change from the top line: an interview with Fred Hassan / Thomas A. Stewart and David Champion -- The sales learning curve / Mark Leslie and Charles A. Holloway -- The ultimately accountable job: leading today's sales organization / Jerome A. Colletti and Mary S. Fiss.
9781422114926 (pbk. : alk. paper) 1422114929 (pbk. : alk. paper)
2007004364
GBA718970 bnb
013689506 Uk
Sales management.
HF5438.4 / .H374 2007
658.8/1
Based on the July-August 2006 special issue of the Harvard business review. Includes index.
How right should the customer be? / Erin Anderson and Vincent Onyemah -- Ending the war between sales and marketing / Andris A. Zoltners, Prabhakant Sinha, and Sally E. Lorimer -- Understanding what your sales manager is up against / Barry Trailer and Jim Dickie -- Better sales networks / Tuba Üstüner and David Godes -- Leading change from the top line: an interview with Fred Hassan / Thomas A. Stewart and David Champion -- The sales learning curve / Mark Leslie and Charles A. Holloway -- The ultimately accountable job: leading today's sales organization / Jerome A. Colletti and Mary S. Fiss.
9781422114926 (pbk. : alk. paper) 1422114929 (pbk. : alk. paper)
2007004364
GBA718970 bnb
013689506 Uk
Sales management.
HF5438.4 / .H374 2007
658.8/1