University of Kabianga

Marketing strategy : (Record no. 4864)

MARC details
000 -LEADER
fixed length control field 00509cam a22001574a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071151176 (International ed.)
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .W249 2003
245 00 - TITLE STATEMENT
Title Marketing strategy :
Remainder of title a decision-focused approach /
Statement of responsibility, etc. Orville C. Walker Jr. ... [et al.].
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston :
Name of publisher, distributor, etc. McGraw-Hill/Irwin,
Date of publication, distribution, etc. c2003.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 365 p. :
Other physical details ill. (some col.) ;
Accompanying material 1 CD-ROM (4 3/4 in.)
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Walker, Orville C.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Walker, Orville C.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Main Campus Library Main Campus Library General Stacks 25/07/2017 Gabby 3450.00   HF5415.13 .W249 2003 00017141 25/07/2017 11/09/2018 General Collection
        Main Campus Library Main Campus Library General Stacks 25/07/2017 Gabby 3450.00   HF5415.13 .W249 2003 00017142 25/07/2017 11/09/2018 General Collection
        Main Campus Library Main Campus Library General Stacks 25/07/2017 Gabby 3450.00   HF5415.13 .W249 2003 00017143 25/07/2017 11/09/2018 General Collection