Marketing research : within a changing information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.

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TextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2006.Edition: 3rd edDescription: xxvii, 700 p. col. ill. 26 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
General Collection	Main Campus Library General Stacks	HF 5415 .H25 2006 (Browse shelf(Opens below))	Available	00011534

Includes bibliographical references (p. 669-677) and indexes.

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