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Destination marketing / Steven Pike. An intergrated marketing communication approach

By: Material type: TextTextPublication details: USA Elsevier Publishers 2008Description: xv,406p.ill.; Includes: Bibliographic references and indexes 21cmISBN:
  • 9780750686495
Subject(s): LOC classification:
  • HF 5415.125 .P755 2008
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Holdings
Item type Current library Collection Call number Status Barcode
General Collection Main Campus Library General Stacks HF 5415.125 .P755 2008 (Browse shelf(Opens below)) Available 20093358
General Collection Town Campus Library Non-fiction HF 5415.125 .P755 2008 (Browse shelf(Opens below)) Available 00022074
General Collection Town Campus Library Non-fiction HF 5415.125 .P755 2008 (Browse shelf(Opens below)) Available 0019993
Browsing Town Campus Library shelves, Collection: Non-fiction Close shelf browser (Hides shelf browser)
HF5415.123 .S65 2004 Marketing communications : HF 5415.125 .C73 1980 Marketing Decision making HF 5415.125 .P755 2008 Destination marketing / HF 5415.125 .P755 2008 Destination marketing / HF 5415.126 .H577 2008 Dtabase marketing HF5415.1265 .I568 2001 Internet marketing : HF5415.129 .S75 2006 Marketing channels /

Includes bibliographical references and index.

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