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Global marketing : foreign entry, local marketing, & global management / Johny K. Johansson.
Material type:
TextPublication details: Boston : McGraw-Hill Irwin, c2009.Edition: 5th edDescription: xix, 662 p. : ill. ; 29 cmISBN: - 9780071263627
- 658.8/4 22
- HF1416 .J63 2009
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
| General Collection | Main Campus Library General Stacks | HF1416 .J63 2009 (Browse shelf(Opens below)) | Available | 20094741 |
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| HF 1416 .J43 2004 Global marketing strategies / | HF1416 .J43 2005 Cases in global marketing strategies: 2005 annual update | HF1416 .J63 2003 Global marketing : | HF1416 .J63 2009 Global marketing : | HF1416 .K44 2002 Global marketing management / | HF1455 .B334 1994 Reciprocity and retaliation in U.S. trade policy / | HF1455 .P544 1996 The political economy of trade protection / |
Includes bibliographical references and indexes.
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