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Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz.
Material type:
TextPublication details: Boston : Pearson education Limited, c2011.Edition: 7th edDescription: 648 p. : ill., mapISBN: - 9780273756064
- HF5415.13 .L5883 2011
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
| General Collection | Main Campus Library General Stacks | HF5415.13 .L5883 2011 (Browse shelf(Opens below)) | Available | 00017189 | |
| General Collection | Main Campus Library General Stacks | HF5415.13 .L5883 2011 (Browse shelf(Opens below)) | Available | 00017190 | |
| General Collection | Main Campus Library General Stacks | HF5415.13 .L5883 2011 (Browse shelf(Opens below)) | Available | 00017191 |
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| HF5415.13 K68 2016 Marketing Management Learning Full Circle for Marketing, Management , Business Communication, Intro to Business, and MIS | HF5415.13 .K68 2016 Marketing Management/ | HF5415.13 .L5883 2011 Services marketing : | HF5415.13 .L5883 2011 Services marketing : | HF5415.13 .L5883 2011 Services marketing : | HF5415.13 .M352324 2002 Marketing management : | HF5415.13 .M352324 2005 Marketing management : |
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