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Consumer behavior & marketing strategy / J. Paul Peter, Jerry C. Olson.
Material type:
TextPublication details: New York : McGraw-Hill Irwin, c2010.Edition: European edDescription: xv, 526 p. : illISBN: - 9780256225297
- HF5415.3 .P468 2010
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
| General Collection | Main Campus Library General Stacks | HF5415.3 .P468 2010 (Browse shelf(Opens below)) | Available | 00020215 |
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| HF 5415.3 .K37 2011 Consumer behavior / | HF5415.3 .P37 2009 Contemporary Issues in Marketing Consumer Behaviour | HF 5415.3 .P46 2010 Consumer behavior & marketing strategy / | HF5415.3 .P468 2010 Consumer behavior & marketing strategy / | HF5415.3.R43 Consumer behavior / | HF5415.335.H39 2010 Measuring customer satisfaction and loyalty : | HF5415.5 .T513 2007 Customer service : |
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