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Marketing strategy: Text and Cases/ O.C. Ferrell ... [et al.]
Material type:
TextPublication details: United State of America Cengage learning c2014.Description: xxvi, 587 p.: ill. ; 25cmISBN: - 9781285170435
- HF5415.13 .F47 2014
| Item type | Current library | Collection | Call number | Status | Barcode | |
|---|---|---|---|---|---|---|
| General Collection | Town Campus Library General Stacks | Non-fiction | HF5415.13 .F47 2014 (Browse shelf(Opens below)) | Available | 00024911 | |
| General Collection | Town Campus Library General Stacks | Non-fiction | HF5415.13 .F47 2014 (Browse shelf(Opens below)) | Available | 00023661 | |
| General Collection | Town Campus Library General Stacks | HF5415.13 .F47 2014 (Browse shelf(Opens below)) | Available | 00023741 | ||
| General Collection | Town Campus Library General Stacks | Non-fiction | HF5415.13 .F47 2014 (Browse shelf(Opens below)) | Available | 00023882 |
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| HF5415.123 .S65 2004 Marketing communications : | HF 5415.125 .C73 1980 Marketing Decision making | HF 5415.1265 .S774 2009 E-Marketing | HF5415.13 .F47 2014 Marketing strategy: Text and Cases/ | HF 5415.13 .W249 1992 Marketing strategy: Planning and Implementation | HF5415.13 .W249 2003 Marketing strategy : | HF5415.2 .H288 2006 Handbook of qualitative research methods in marketing / |
Includes bibliographical references and index
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