Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker, Jr.

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Material type: Text

TextPublication details: New York : McGraw-Hill, c2013.Edition: 8th edDescription: xxi, 547 p. : illISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
General Collection	Main Campus Library	HF5415.13 .M352324 2013 (Browse shelf(Opens below))	Available	00026879

Includes index.

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