Measuring customer satisfaction and loyalty : survey design, use, and statistical analysis methods / Bob E. Hayes.

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TextPublication details: Milwaukee, Wis. : ASQ Quality Press, 2010.Edition: 3rd edDescription: xxiii, 287 p. : ill. ; 24 cmISBN:

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Item type	Current library	Call number	Status	Barcode
General Collection	Main Campus Library General Stacks	HF5415.335.H39 2010 (Browse shelf(Opens below))	Available	20092260

Includes bibliographical references (p. 275-280) and index.

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