University of Kabianga
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Marketing research : within a changing information environment / Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau.

By: Contributor(s): Material type: TextTextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2006.Edition: 3rd edDescription: xxvii, 700 p. col. ill. 26 cmISBN:
  • 0072830875 (alk. paper)
Subject(s): DDC classification:
  • 658.8/3 22
LOC classification:
  • HF5415.2 .H258 2006
Online resources:
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Holdings
Item type Current library Call number Status Barcode
General Collection Main Campus Library General Stacks HF 5415 .H25 2006 (Browse shelf(Opens below)) Available 00011534
Browsing Main Campus Library shelves, Shelving location: General Stacks Close shelf browser (Hides shelf browser)
HF5415.G675 2010 Marketing HF5415 .G7658 2005 Foundations of marketing / HF 5415 .H25 2006 Marketing research : HF 5415 .H25 2006 Marketing research : HF 5415 .H37 2003 Marketing and PR uncovered HF 5415 .H54 2004 Foundation Marketing HF 5415 .H69 2010 Consumer behavior /

Includes bibliographical references (p. 669-677) and indexes.

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